The future of video conferencing has arrived with HP's commercial debut of Google's revolutionary 3D video calling technology. At InfoComm 2025, HP unveiled the first consumer-ready device featuring Google Beam, marking a significant milestone in the evolution from traditional flat video calls to immersive three-dimensional communication experiences.
Revolutionary 3D Video Technology Without Headsets
The HP Dimension with Google Beam represents a breakthrough in video conferencing technology by eliminating the need for headsets, glasses, or any wearable devices. The system employs a sophisticated array of seven cameras and twelve microphones integrated with a 65-inch light-field display to create realistic 3D representations of participants. Google's advanced artificial intelligence algorithms work behind the scenes to render video that maintains accurate size, depth, color reproduction, and most importantly, natural eye contact between participants. The technology incorporates spatial audio and adaptive lighting systems to further enhance the sensation of being physically present in the same room.
HP Dimension with Google Beam Technical Specifications:
- Display: 65-inch light-field display
- Cameras: 7 cameras (one source mentions 6 cameras)
- Microphones: 12 microphones
- AI-powered 3D video rendering
- Spatial audio technology
- Adaptive lighting system
- No headsets or wearables required
Enterprise-Focused Pricing and Licensing Structure
HP has positioned this cutting-edge technology squarely in the enterprise market with a starting price of USD 24,999. However, potential buyers should note that this substantial investment covers only the hardware components. The Google Beam software license requires a separate purchase, adding to the total cost of ownership. This pricing strategy clearly indicates that HP and Google are targeting large corporations and organizations rather than individual consumers or small businesses. The device will become available to select customers in late 2025, suggesting a controlled rollout to enterprise clients.
Pricing and Availability:
- Hardware Price: USD 24,999
- Google Beam License: Sold separately
- Target Market: Enterprise customers
- Availability: Late 2025 for select customers
- Current 3D Support: One-on-one conversations only
Addressing Remote Work Connectivity Challenges
The timing of this launch addresses a critical workplace challenge that has emerged from the shift toward remote and hybrid work models. HP's research indicates that 73% of knowledge workers express a desire to feel more connected to their colleagues during virtual interactions. Internal testing has demonstrated measurable improvements in communication effectiveness, with participants showing a 28% increase in memory recall, 29% more non-verbal behaviors, and at least 14% better focus on their meeting partners. These metrics suggest that 3D video conferencing could significantly enhance remote collaboration quality.
Performance Improvements (Internal Testing Results):
- Memory recall: +28% increase
- Non-verbal behaviors: +29% increase
- Meeting partner focus: +14% minimum increase
- Worker connectivity desire: 73% of knowledge workers want better connection
Platform Compatibility and Current Limitations
Despite its advanced capabilities, the HP Dimension maintains compatibility with existing video conferencing ecosystems. Users can access native Zoom Rooms and Google Meet experiences while also connecting to cloud-based services including Microsoft Teams and Webex. However, the Google Beam 3D functionality currently supports only one-on-one conversations, limiting its application for larger group meetings. Traditional 2D group meetings remain available through the platform, providing flexibility for different meeting scenarios.
Platform Compatibility:
- Native support: Zoom Rooms, Google Meet
- Cloud services: Microsoft Teams, Webex
- 3D calls: One-on-one only
- 2D calls: Traditional group meetings supported
- Interoperability with existing video conferencing infrastructure
Market Impact and Future Outlook
The commercial launch of HP Dimension with Google Beam represents the culmination of years of development since Google first introduced Project Starline in 2021. The rebranding to Google Beam earlier this year signaled the technology's readiness for market deployment. While the premium pricing restricts immediate widespread adoption, this enterprise-first approach mirrors the typical technology adoption cycle where business applications pave the way for eventual consumer accessibility. The success of this initial commercial release will likely determine the timeline for more affordable consumer versions and broader market penetration.