Google is shaking up its VPN offerings, rebranding its service for Pixel phones while discontinuing the broader Google One VPN. Here's what you need to know:
Pixel VPN by Google: The New Name in Town
Google has quietly renamed its VPN service for Pixel phones. Previously known as Pixel VPN by Google One, the service will now simply be called Pixel VPN by Google. This change is already reflected in the Play Store listing, complete with a new icon featuring a blue shield and a prominent G.
What's Changing?
- Integrated Experience: The new Pixel VPN promises deeper integration within phone settings, eliminating the need for a separate Google One app.
- Device Availability: Currently available on Pixel 8, 8 Pro, and 8a. Coming soon to Pixel 7 series, 7a, and Pixel Fold.
- Performance: Google claims this version is optimized specifically for Pixel devices.
Goodbye, Google One VPN
The broader Google One VPN service is set to shut down on June 20, 2024. Google cites low usage among subscribers as the primary reason for discontinuation.
What This Means for Users
- Pixel Owners: Will continue to have access to a built-in VPN service.
- Google One Subscribers: Will lose VPN access unless they own a compatible Pixel device.
- No Price Adjustments: Despite removing a feature, Google has not announced any changes to Google One pricing.
The Bottom Line
While the loss of Google One VPN may disappoint some users, Pixel owners will still benefit from a dedicated VPN service. This move aligns with Google's history of streamlining its product offerings, even if it means occasionally retiring services.
For those seeking alternatives, now might be a good time to explore other VPN options available on the market.