Apple's highly anticipated Vision Pro spatial computer is expanding its reach globally, with the tech giant announcing launch dates and pricing for multiple countries. Here's what potential buyers need to know about the international rollout of this groundbreaking device.
Global Launch Dates
Apple has set two key dates for the Vision Pro's international debut:
- June 28: Several countries will get access to the Vision Pro
- July 12: Additional markets will see the device become available
Pricing Breakdown
The base 256GB model of the Apple Vision Pro will be priced as follows in various markets:
- United States: $3,499
- Canada: CAD $4,699
- United Kingdom: £3,499
- Australia: AUD $5,299
- Germany: €3,799
- France: €3,799
- China: ¥29,999
It's worth noting that these prices are significantly higher than most consumer VR headsets, positioning the Vision Pro as a premium spatial computing device.
What's Included
The standard Vision Pro package includes:
- Solo Knit Band and Dual Loop Band
- Personalized light seal
- Protective cover
- Polishing cloth
- USB-C charging cable and power adapter
Optional Accessories
Buyers can also purchase additional items:
- Zeiss Optical Inserts: €115 (standard) / €170 (prescription)
- Travel case: €220
- AppleCare+: €550 for one year of coverage
Key Features
The Vision Pro boasts impressive specifications that set it apart from traditional VR headsets:
- Dual 4K displays (one per eye)
- Powered by Apple's M2 chip and new R1 chip
- Advanced eye and hand tracking
- External EyeSight display
- Integration with Apple's ecosystem
Software and Updates
The device will ship with visionOS 1.2, with Apple already announcing that visionOS 2.0 will be available as a free update this fall.
Market Position
At its current price point, the Vision Pro is clearly targeting early adopters and professionals rather than casual consumers. Apple seems to be following a strategy similar to Tesla's approach with electric vehicles – starting with a high-end product before potentially introducing more affordable options in the future.
As the Vision Pro begins its global rollout, it will be interesting to see how international markets respond to Apple's vision of spatial computing and whether the device can justify its premium price tag.