As smartphone manufacturers gear up for their 2025 releases, leaked information about Huawei's upcoming Pura 80 series has emerged, showcasing the company's continued focus on display technology and photography innovations. The Pura series, which replaced Huawei's traditional P-series naming convention in 2024, is preparing for its second generation with notable improvements.
Timeline:
- Expected Launch: Q2 2025
- Previous Model (Pura 70) Launch: April 2024
Display Configuration
The Pura 80 series will introduce a strategic dual-display approach to cater to different user preferences. The base model will feature a practical 6.6-inch flat display panel, moving away from the previously popular quad-curved design. For premium seekers, the Pro or Ultra variants will offer a more expansive 6.8-inch curved display, maintaining the distinction between standard and high-end models that was established with the Pura 70 series.
Display Specifications:
- Base Model: 6.6-inch flat display
- Premium Models: 6.8-inch curved display
Camera System Evolution
A significant upgrade is coming to the camera department, particularly in the telephoto capabilities. The new periscope telephoto lens promises substantial improvements in zoom performance and low-light photography. The integration of OmniVision's OV50X sensor marks a notable advancement, featuring a large photosensitive area and sophisticated LOFIC technology for superior light and color accuracy. This builds upon the success of the Pura 70's innovative one-inch retractable lens system.
Camera Features:
- New primary camera
- Advanced periscope telephoto lens
- OmniVision OV50X sensor with LOFIC technology
Launch Timeline
While Huawei has not made any official announcements, industry sources suggest the Pura 80 series will debut in the second quarter of 2025. Given that the Pura 70 was launched in April 2024 with a subsequent European release, a similar timeline might be expected for the Pura 80 series. This strategic timing would allow Huawei to maintain its annual release cycle while incorporating the latest technological advancements.