As Xiaomi prepares for its global launch at MWC 2025, new leaks have revealed the anticipated pricing strategy for its flagship Xiaomi 15 series in international markets. The pricing information suggests a competitive positioning against other premium smartphone manufacturers, particularly interesting given the recent price increases in the Chinese market.
Global Launch Strategy
Xiaomi is taking a different approach with its international release compared to its Chinese launch. While China received the Xiaomi 15 and 15 Pro in October 2024, the global market will see the standard Xiaomi 15 alongside the more premium Xiaomi 15 Ultra. This marks a significant shift in Xiaomi's global product strategy, with the Pro model remaining exclusive to the Chinese market.
Pricing Details
According to reliable leaker billbil-kun, the standard Xiaomi 15 will be priced at EUR 1,099 for the 512GB storage variant in European markets. The more advanced Xiaomi 15 Ultra is expected to command EUR 1,499, positioning it firmly in the premium segment. Notably, these prices align closely with their predecessors, suggesting Xiaomi is maintaining its competitive pricing strategy in global markets despite domestic price increases.
Hardware Specifications
The standard Xiaomi 15 brings significant improvements while maintaining a familiar design language. It features a 6.36-inch LTPO OLED display and runs on the latest Qualcomm Snapdragon 8 Elite chip. The device houses a larger 5,400mAh battery while remarkably reducing its overall weight by 2 grams. The camera system continues the Leica partnership, featuring three 50MP lenses.
Standard Xiaomi 15 Specifications:
- Display: 6.36-inch LTPO OLED
- Processor: Snapdragon 8 Elite
- Battery: 5,400mAh
- Camera: Triple 50MP setup with Leica branding
- Storage: 512GB
- Price: EUR 1,099
Ultra Model Highlights
The Xiaomi 15 Ultra is shaping up to be a photography powerhouse. Early leaks indicate a sophisticated camera system featuring a 200MP periscope sensor, complemented by a 50MP main lens, a 50MP wide-angle lens, and a 50MP telephoto lens. The device is expected to house a substantial 6,000mAh battery and share the same Snapdragon 8 Elite chip as its smaller sibling. Its design reportedly draws inspiration from Leica cameras, potentially offering a limited edition variant.
Xiaomi 15 Ultra Specifications:
- Processor: Snapdragon 8 Elite
- Battery: 6,000mAh
- Camera System:
- 200MP periscope sensor
- 50MP main lens
- 50MP wide-angle lens
- 50MP telephoto lens
- Storage: 512GB
- RAM: 16GB
- Price: EUR 1,499
Market Availability
The global launch is expected to take place during MWC 2025, with Lu Weibing, President of Xiaomi's mobile phone department, confirming that the Ultra model will see a simultaneous release in both Chinese and global markets. Storage options may be more limited internationally, with the 1TB variant likely remaining exclusive to the Chinese market.
