Xiaomi is set to make a significant impact in the tech world with its upcoming launch event, showcasing not just its flagship phones but an entire ecosystem of products. The Chinese tech giant has revealed several key features and improvements that promise to elevate the user experience across its device lineup.
Base Model RAM Upgrade and Pricing Strategy
In a notable move, Xiaomi CEO Lei Jun has confirmed that the 15 series will start with 12GB RAM in its base configuration, a significant upgrade from the previous 8GB. This increase is specifically designed to enhance on-device AI performance. However, this upgrade comes with a price adjustment, attributed to the advanced 3nm process technology and increased costs of RAM and ROM components in the supply chain.
Camera System Innovations
The camera system on the Xiaomi 15 series appears to be a major highlight. The Pro model will feature a 50-megapixel main camera with an f/1.4 aperture, complemented by a 50-megapixel telephoto camera offering 120mm equivalent focal length. The standard Xiaomi 15 model will include a capable 3.2x telephoto lens with impressive 5x zoom capabilities. The integration of Leica continues with two distinct shooting modes: 'Leica Authentic' and 'Leica Vibrant', while the new AISP 2.0 processing promises 82% faster image processing times.
Display Technology Advancement
The entire 15 series will incorporate a new display featuring a customized M9 luminous material with a dual micro-cavity structure. This technological advancement is designed to improve luminous efficiency while reducing power consumption, achieving what Xiaomi claims to be 2K screen to 1.5K screen power consumption levels.
Ecosystem Expansion
The launch event will showcase 16 new products in total, expanding beyond smartphones to include the Pad 7 series, Watch S4, Band 9 Pro, high-end electric scooters, smart door locks, and Wi-Fi 7 routers. This comprehensive product launch demonstrates Xiaomi's commitment to building a complete human-car-home ecosystem.
HyperOS 2 Integration
The new devices will debut alongside HyperOS 2, Xiaomi's next-generation operating system, suggesting a more integrated and seamless user experience across the entire product lineup. The three-hour launch event promises to detail how this new OS will enhance the functionality of Xiaomi's expanding ecosystem.
Xiaomi SU7 Update
In related news, Lei Jun has maintained the company's ambitious goal of delivering 20,000 units of the Xiaomi SU7 electric vehicle within a month, with monthly status updates planned to keep customers informed of progress.